With an ever-growing array of screen sizes
and devices to browse the internet, having a responsive website means that all
these different visitors are using and navigating your website in a way that is
tailored for them regardless of the device they use. Once the
monitor prices dropped, everyone changed their big boxes into beautiful
widescreen displays. Liquid design disappeared rather quickly because it wasn’t
necessary anymore. We are faced with an enormous variety of screen resolutions but
responsive design offers itself as a solution.
Ecommerce platforms in particular have seen
the impact that progressive and forward thinking responsive design can have on
a company and its growth. Consumers using their tablets and mobiles for their
shopping enjoy a relaxed, convenient or on-the-go
experience. Having an e-commerce site that translates beautifully across any
platform can have outstanding results when looking into their impact.
If
you’re not providing a mobile-friendly experience for your customers, they’ll
bounce off your website and go to your competitor whose website is easier to
use.
The challenges
·
The main things you need to think about responsive web design are
the content of the website, how the content fits into the design and how the
content flows from page to page. You need to think about how all of this
translates to a smaller or larger screen and how all of your design elements,
your content flow and everything else works.
·
Condense the images in such a way for different sizes, that the
website doesn’t lose the charm. Most of the customers get used to the image
that they recognize the website linking it with their favorite image or
cartoon, and feel homely.
·
The mobile phones do not have freedom of space and deciding the
navigation section is a tricky job. Narrowing down the list of menu and combining
it with creative designs in such a way that the navigation sections become a pleasurable
experience without consuming lot of space on the screen, is a task in its self.
Obviously
a website that isn’t in a search engine’s index will be invisible when people
search for it. This is true for responsive websites as well as for websites
that using dynamic serving or dedicated mobile URL’s.
Many
websites, both responsive and not, URL that don’t seem to be intended for human
consumption. This is detrimental to SEO, of course mostly because the URLs aren’t
memorable and are difficult to share. If you really want to pay attention to
the mobile user experience and serve contextually relevant content to better
serve your user and your business, yes dynamic serving through RESS or adaptive
web design is better for SEO than responsive web design.
Jain Technosoft is the quality Website design, Website development, SEO and Internet Marketing Company in Bangalore, India that serves client across the world. Our team fully understands your business objectives and creates unique solution that amplifies your business manifold.